Sam Barton is the Head of Insight & Effectiveness at Bountiful Cow, a position they have held since August 2022. Previously, they built a robust foundation in media research during their five years with Mindshare's insight team before advancing to the7stars as Insights Director from 2017 to 2022. Early in their career, Sam also gained experience at Linda Jones & Partners as a Market Research Intern and worked at BGB Suffolk Ltd in various operational roles. Sam has a degree in English Language from Newcastle University, where they studied from 2009 to 2012. Their work is focused on helping clients understand audiences through diverse research methodologies and enhancing media effectiveness.
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