Michael Fallone

Michael Fallone possesses extensive experience in marketing and leadership roles within the biomedical and media sectors. Currently serving as President of Launch by Boyd Biomedical, Michael leads a boutique strategy, creative, and marketing agency dedicated to biomedical innovators. Prior to this, as the Vice President of Marketing Services, Michael focused on building and expanding the agency's brand strategy and engagement efforts. His experience includes serving as Head of Marketing at aptihealth, where responsibilities encompassed brand, marketing, and patient engagement for a virtual behavioral healthcare provider. Earlier roles include Chief Creative Officer and Principal at id29, VP of Management Supervisor at Media Logic, Inc., and VP of Marketing at Valley Media, Inc., where efforts significantly enhanced company growth and market presence. Michael holds a Bachelor of Science in Marketing/Marketing Management from Siena University.