Ekaterina Rozanova is a seasoned professional with over 25 years of experience in marketing and product management, currently serving as the Global Product Portfolio Manager at bp since February 2012, where leadership in the development of digital products is a key focus. Previously, Ekaterina held various senior roles, including Global Digital Transformation Manager and Global Castrol EDGE Brand Manager at bp, showcasing expertise in developing innovative strategies and achieving significant brand growth. Prior experience includes roles as Chief Marketing Officer at KupiBonus.ru and Loyalty Partners Vostok, and Sales and Marketing Director at JTI, where a successful track record of launching premium brands and enhancing operational efficiency was established. Ekaterina holds an MBA from California State University Hayward School of Business and Economics.
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