Layla Yebaile is a dynamic and results-driven marketing leader with extensive experience in both B2C and B2B environments. Currently, they serve as the Retail Offer Development Lead for Mobility & Convenience in Europe at bp, where they focus on innovative marketing strategies. Previously, Layla worked at Shell as the Consumer and Market Insight Manager for NLA and held various roles at bp, including Global Senior Marketing Manager for B2B Castrol. Known for their creative thinking and ability to empower diverse teams, Layla has demonstrated a strong capacity for identifying strategic positioning and new market opportunities.
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