Lorena Parra

Lorena Parra is an Account Director currently at BPN Worldwide, where they manage accounts such as Pepsico Bebidas. They have previously served in various roles, including Planner Medios at Havas Group and Junior Media Planner at OMD Worldwide, focusing on media planning and strategic execution for notable clients. With a background in marketing and advertising, Lorena holds a degree in Mercadeo y Publicidad from Fundación Universitaria del Área Andina. Their expertise encompasses digital marketing strategies across social media, SEM, and email campaigns.