Sadia Khan

Performance Marketing Manager at BPN Worldwide

Sadia Khan's work experience includes a variety of roles in the digital marketing industry. Sadia started their career in 2010 as an XML associate at Tracmail India Pvt Ltd, where they created and converted e-books. Sadia then worked as a customer support executive and post-sales administrator at Quikr, handling customer queries and resolving site issues. In 2013, Sadia joined People Interactive as a relationship manager, providing personalized membership services for Shaadi.com. Sadia then moved on to Realty Redefined as a senior digital marketing executive, where they focused on Google search and display marketing, native advertising, and Facebook lead generation. In 2014, Sadia joined Eastern Key Media Solutions as a senior digital marketing executive. Sadia'sresponsibilities included website development and management. From 2018 to 2022, they worked at Performics India, first as an assistant manager, where they managed Google Adwords for an OTT platform called ZEE5 APAC, and later as a business manager, leading performance marketing campaigns in international markets. Currently, Sadia is working at BPN Worldwide as a senior manager of performance media planning, responsible for coordinating with corporate and hotel teams to create launch and pre-launch strategies for various properties. Sadia leads performance marketing campaigns in the GCC, USA, and UK markets with annual advertising spends of 5 Mn AED.

Sadia Khan holds a Master's Degree in Marketing from L N Welingkar, which they obtained from 2014 to 2017. Prior to that, they completed their Bachelor's Degree in Computer Science from S K somaiya college, graduating from 2007 to 2010. Additionally, Sadia Khan has a Senior Secondary Certificate from karthika high school. In terms of certifications, they have obtained training in Google Ads Measurement, Google Display Network, and Google Search Network from Google Ads and Google.

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Timeline

  • Performance Marketing Manager

    August, 2022 - present

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