Andrea da Costa

Andrea da Costa is a seasoned data analyst with extensive experience in the EdTech and digital marketing sectors. Currently serving as a Senior Data Analyst at Brainly, Andrea specializes in app experience and monetization, employing data-driven methodologies to enhance product metrics and user interactions. Previous roles include Product Data Analyst at Femmistry, where project management and collaboration with data scientists drove product improvements, and Senior CRM Consultant at Merkle EMEA, focusing on strategy for clients such as Volkswagen Group. Andrea's diverse background also includes digital marketing, general management of an immigration museum, and educational roles. Academically, Andrea holds multiple postgraduate degrees in Digital Marketing Management and Instructional Design and Technology from the University of Toronto, along with an Honours BA in Political Science and French Linguistics.