Brand Genius is a home services lead generation and marketing technology company focused on helping established brands increase profitability.

We support home service companies through a performance-based lead acquisition model that combines owned-and-operated top-of-funnel lead generation, affiliate network supply, and proprietary conversion technology.

A major part of our value stack is DispoIQ AI, our lead disposition intelligence system, which helps improve how leads are filtered, distributed, and worked—driving an average 20% lead-to-appointment rate for our home service clients.

Brand Genius is built for established home service brands that want better lead economics, stronger conversion outcomes, and more visibility into performance. We do not exist to simply deliver lead volume. We exist to help clients buy smarter, convert better, and grow more profitably.

Brand Genius

Org chart

Teams

Offices