In 1969, 5 independent appliance dealers went on a fishing trip with the goal of working together to compete with national box stores, and realizing they were better together, the roots of BrandSource were formed. For 50 years, BrandSource has stood out as a member-owned not-for-profit organization with nationwide scope dedicated to using every resource available to keep our members successful and relevant in a quickly changing industry. 

As a key member of the AVB Alliance, BrandSource can leverage over $20billion of retail business to offer state of the art exclusive business solutions to their members. These include financing, logistics, merchandising and marketing, which helps our members navigate the critical but overwhelming world of digital marketing and e-commerce. Since, like BrandSource, all of these solutions are not-for-profit entities, every dollar and ounce of effort is dedicated to our member's success

Every day at BrandSource is dedicated to bringing members together to discover, create and share the solutions that will drive the future of independent retail. Learn more today. 


Appliances

Business Development

Retail

BrandSource

BrandSource's headquarters in Sacramento, CA, United States

Jim Ristow

Chad Evans

This department focuses on managing and enhancing relationships with members to ensure their satisfaction and engagement.

Member Relations

This department oversees regional operations and strategy implementation.

Regional Management

This department manages and coordinates interactions and activities related to various committees.

Committee Relations

This department manages member enrollment and provides customer service to ensure satisfactory experiences and support for clients.

Customer Support

This department oversees financial operations and marketing strategies to enhance organizational performance.

Finance and Marketing

The Leadership Team at BrandSource is responsible for setting the strategic direction and vision of the organization. They collaborate to develop initiatives that enhance member services, drive growth, and ensure competitiveness in the changing retail landscape. Through their collective expertise, the team supports the mission of fostering member success by leveraging resources and creating innovative solutions tailored to the needs of independent retailers.

BrandSource

Org chart

Teams

Member Relations

Regional Management

Committee Relations

Customer Support

Finance and Marketing

Leadership Team

Offices

BrandSource

Org chart

Teams

Member Relations

Regional Management

Committee Relations

Customer Support

Finance and Marketing

Leadership Team

Offices

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