CB

Cynara B.

Diretora de Design de Serviços e Experiências

Cynara B. is a multifaceted professional specializing in Business Hacking and Service Design, with a strong focus on innovation, technology, and the legal sector. Currently, Cynara serves as a professor in various institutions, including the Opice Blum Academy and ESPM, while also holding leadership roles in commissions related to privacy and legal design at OAB SP. With extensive experience in legal design and instructional design, Cynara has contributed to over 286 projects and co-authored several books on legal design. Cynara's work reflects a commitment to creating impactful, user-centered solutions that support sustainable growth in a hyperconnected world.

Location

São Paulo, Brazil

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