Luis Muñoz is an accomplished professional with extensive experience in marketing and sales within the automotive and motorcycle industries. Currently serving as the Senior Trade Marketing Manager at Bridgestone EMEA since 2007, Luis leads trade marketing strategies for Spain and Portugal and manages a team of five. Previous roles include Senior Area Sales Manager, Car Dealers Key Account Manager, and Motorcycle Key Account Manager, where Luis successfully enhanced brand visibility and executed growth strategies. Earlier experience included management positions at Linea Directa Aseguradora, focusing on motorcycle insurance marketing and events, and various roles in communications and account management at Cosmos and Sheridan Creative. Luis holds a Master's degree in Marketing and Digital Advertising from IE Business School and a Bachelor's degree in Marketing and Advertising from Universidad Europea.
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