Lee Smith is an experienced digital marketing professional with a strong focus on SEO and customer experience. Currently serving as Senior Manager of Experiences at Bridgestone Americas since February 2020, Lee is responsible for developing digital experiences and managing website product roadmaps for the Firestone and TiresPlus apps. Previous roles include Head Coach at Tennessee Soccer Club, Senior SEO at Asurion, and Director of Data & Analytics at Nisolo, where Lee contributed to online sales optimization and actionable insights. Lee has also held positions as Digital Marketing Manager at Advance Financial and Head of Search at cj Advertising, showcasing a comprehensive expertise in driving qualitative traffic and leading marketing strategies across multiple industries. Education includes two years in English Communications and History from Whickham Comprehensive, England.
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