Bay McLaughlin is a seasoned executive and entrepreneur with extensive experience in experiential marketing, venture capital, and investment. Currently serving as the Managing Director of Lifetime Loyalty at AnyRoad since June 2013, Bay focuses on building lifetime relationships with consumers through innovative loyalty strategies. As a co-founder and Managing Director of Brinc USA, Bay has played a pivotal role in expanding venture capital initiatives and accelerating early-stage startups. Additional contributions include board memberships at Soundbrenner Limited and Silentmode LTD, advisory roles for various organizations, and public speaking engagements spanning 16 countries. Bay holds degrees in Accounting and International Business from William & Mary.
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