John C. is a seasoned sales director with over 20 years of experience in B2B commercial leadership, focusing on the construction, development, and water filtration industries. Currently leading the dispenser division at BRITA Group, they leverage a deep understanding of client needs to foster long-term relationships and drive revenue growth. Previously, John held significant roles at Electrolux, Reece, and Customb Pty Ltd, where they consistently achieved substantial revenue milestones and established effective sales strategies. Known for building high-performing teams, John emphasizes transparency, trust, and a customer-first approach in their leadership style.
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