Wouter Aarts

Wouter Aarts is an experienced Marketing Director currently leading marketing efforts at BRITA Group in the Benelux region, focusing on sustainable drinking water solutions. Previously, Wouter held significant roles at Happy Horizon, including Group Client Director and Managing Director of Happy Cactus, where they excelled in branding, strategy, and client consultancy. With a solid educational background in Communication and Organization from Fontys Hogescholen and Multimediale vormgeving from SintLucas, Wouter has built a comprehensive skill set in leadership and marketing over the years. Earlier in their career, Wouter developed concepts at Scheepens and managed accounts at Itch Creative Studio.