Britvic plc is a British producer of soft drinks based in Hemel Hempstead.

Consumer Goods

Britvic

This department oversees the planning and execution of various programs, ensuring alignment with organizational goals and effective resource utilization.

Program Management

The Marketing and Brand Management team at Britvic is responsible for developing and executing strategic marketing initiatives to enhance brand visibility and drive consumer engagement across their portfolio of soft drinks. This team focuses on brand positioning, shopper marketing strategies, digital marketing, and innovation, ensuring that each brand resonates with its target audience while supporting overall business growth. They leverage consumer insights and collaborate with various stakeholders to create compelling campaigns that maximize market impact.

Marketing and Brand Management

The Sales and Customer Development team at Britvic focuses on building and nurturing relationships with key clients and retailers to drive sales growth across various markets. Their responsibilities include developing strategic customer partnerships, managing national accounts, and ensuring effective distribution of Britvic's diverse soft drink portfolio. By analyzing market trends and consumer preferences, they aim to optimize product placement and enhance brand visibility in the competitive beverage sector.

Sales and Customer Development

This department focuses on managing and developing relationships with key national clients and accounts to drive sales and revenue growth.

National Accounts

This department focuses on maintaining and optimizing technical systems and equipment to ensure operational efficiency.

Engineering Services

This department focuses on managing and enhancing relationships with customers to drive growth and market presence.

Customer Development

The Leadership Team at Britvic is responsible for driving the strategic vision and operational excellence of the company. Composed of senior executives from various functional areas, including marketing, supply chain, finance, and international operations, this team collaborates to enhance brand performance, optimize processes, and ensure sustainable growth across the global market for soft drinks.

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Other teams

Marketing and Brand Management

Sales and Customer Development

National Accounts

Engineering Services

Customer Development

Leadership Team