Eric Holmes

Eric Holmes is an accomplished professional with extensive experience in market research and insights, currently serving as Sr. Analyst of Global Insights at Brown-Forman since June 2023. Prior to this, Eric held the position of Sr. Manager for Global Market Research & Insights at Dentsply Sirona from February 2021 to May 2023, overseeing qualitative and quantitative research for multiple product groups. Eric's background includes leadership roles at Ipsos in North America as Director, where responsibilities included client relationship development and project oversight, as well as senior positions at Directions Research, Inc. and Ipsos Marketing US. Eric began a career in market research at TNS, contributing significantly to an equity tracking program for a multinational consumer goods manufacturer. Educational qualifications include a Certificate in Principles of Marketing Research from The University of Georgia and a BSBA in Marketing from Appalachian State University.