Guy Krief has a long and varied work experience, beginning in 2004 when they joined Upstream as an SVP Innovation, Head of Campaign Management, Creative Consultant, and Business Development Manager. In 2005, they joined MAD TV as a Radio Producer, TV host, and Mad Radio 106.2 Program Director. In 2012, they became Co-founder, SVP Product & Innovation at Persado. In 2014, they were a Product Advisor at Lulu INC. In 2016, they founded Bryq. In 2020, they joined Convert Group as a Board Member. In 2021, they became an Angel Investor at References and an Advisor at Pandas with a role description of 1Bn smartphones stop being used, every year. With A.I. Finally, in 2022, they became a Founder at Stealth Startup.
Guy Krief holds a Master of Arts (M.A.) in Social Psychology from Universit\u00e9 Paris-Sorbonne.