Megan McCook

System Director, Digital Engagement & Content Marketing at Baylor Scott & White Health

Accomplished content marketing executive and brand marketing leader with a history of driving innovation through digital strategy, marketing transformation and strategic initiatives across a matrixed health system. Effective in building new marketing operations, delivering customer acquisition, driving organic growth, digital engagement and loyalty marketing strategies. Analytical leader using empathy to empower cross-functional teams to create value through integrated marketing programs.


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