Andreea A. is currently a Digital Product Lead at BT Group, where they shape the digital strategy and roadmap for business customers, focusing on enhancing user experiences and increasing digital engagement. Previously, they served as Head of Digital Sales at BT Group, leading teams to improve digital sales and customer experiences. With a strong background in digital marketing and product management across various companies, including Vodafone and Rogers Communications, Andreea has developed data-driven strategies that drive innovation and improve performance metrics. Andreea holds a Bachelor of Business Administration in Marketing from Simon Fraser University and has completed business studies at Douglas College.
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