CH

Cherry Heuston

Head of Consumer Base Strategy and Planning (BT, EE & Plusnet)

Cherry Heuston is currently the Head of Base Strategy and Planning at BT Group, a role they have held since 2025. Prior to this, Cherry served as a Senior Product Owner focusing on Marketing Consent and Compliance at BT from 2021 to 2025. Cherry's extensive experience also includes positions as a Senior Strategy and Planning Manager at EE and as an Account Director at VCCP ME LIMITED. Cherry earned a degree from the University of Portsmouth, graduating with a 2:1 in 2006.

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London, United Kingdom


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