James Griffin is currently the Data & AI Product Lead at BT, where they leverage their expertise in commercial product strategies and data analysis to drive cross-team collaboration on critical global projects. With a robust background in insights management, James has previously held positions at Dyson and BT, contributing to the development of innovative commercial strategies in the Environmental Control category. Their academia includes a Master’s degree in Social and Spatial Inequalities and a Bachelor’s degree in Geography from The University of Sheffield. James is known for their consultative approach and ability to optimize consumer opportunities across various markets.
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