Fernanda Juraidini

Fernanda Juraidini has a diverse work experience in marketing, communications, and strategic partnerships. Fernanda started their career at McDonald's with the Ronald McDonald Children's Foundation. Fernanda then moved on to MAPFRE MEXICO as a Commercial Analyst before joining the Secretaría de Turismo, where they held roles as Deputy Director for Europe and Promotion Manager. Fernanda continued their career at The Coca-Cola Company as a Communications Senior Manager, leading corporate communication strategies. Most recently, Fernanda worked at Broxel as a Brand Marketing Manager, developing integrated marketing plans and analyzing market research. Currently, they are the Head of Marketing (México) at Buk.

Fernanda Juraidini pursued a Marketing Degree at Universidad Anáhuac Mexico Norte. Fernanda also participated in an academic exchange program at the American Business School Paris, with a focus on Business Marketing.