Mandy Chen

CRM Specialist

Mandy Chen is a CRM Specialist at Bulgari since June 2023, bringing extensive experience in customer relationship management and digital marketing. Prior to this, Mandy served as CRM Supervisor and CRM Executive at Bluebell Group from October 2019 to January 2023, and as an Analyst at Eland Information Co., Ltd. from October 2017 to September 2019. Earlier roles included Digital Marketing Associate positions at The Yoga Department and Kin Spaces, where effective social media strategies significantly increased engagement. Mandy also has experience as an Account Executive at United Communications Group and as a Marketing Executive at Mr.6 Inc., where innovative marketing campaigns led to substantial growth in audience engagement. Mandy holds a Master’s degree in Integrated Marketing Communication from Emerson College and a Bachelor’s degree in Business Administration from Tamkang University.

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