Anja Roehrle is the Head of Strategic Marketing at Hubert Burda Media since October 2016, with a background in developing integrated online marketing strategies across various sectors, including B2C and B2B. Roehrle previously worked as a Senior Account Manager in Online Marketing at Direct Interactive, overseeing large budgets, managing multiple projects, and providing expert advice to clients. Prior experience includes roles at Earnest, where marketing strategies for B2B clients were crafted, and at Steigenberger Hotels AG in various marketing capacities. Anja Roehrle holds a Master of Science in International Marketing from King's College London and a Bachelor of Science in Communications Research from the University of Hohenheim.
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