Katja Eggert is an accomplished professional in strategic development and marketing within the media and consumer products sectors. Currently serving as Head of Strategic Development at Immediate Media Co since September 2020, Katja leads the Generative AI strategy, focusing on innovative workflows and digital transformation, while engaging with C-Level executives. Previously, Katja held the role of Commercial Strategy Manager at Hubert Burda Media and has extensive experience in commercial and marketing strategies with notable positions at companies such as Arla Foods, Sony Pictures Entertainment, and HelloFresh. Katja holds a Master of Science in Strategic Marketing from Imperial College Business School and has participated in the International Summer University Program at Copenhagen Business School.
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