Khayrul Basar

Khayrul Basar is an experienced marketing professional with a strong background in cross-media campaigns, customer relationship management, and data-driven marketing strategies. Currently serving as a Marketing Manager at Hubert Burda Media since May 2020, Khayrul focuses on enhancing customer loyalty through targeted campaigns and effective collaboration with service providers. Previous roles include CRM and E-mail Marketing at Serviceplan Group, where Khayrul coordinated email campaigns and maintained CRM databases, and CRM Account and Projects at MediaMarktSaturn, which involved optimizing customer journeys. Khayrul began a career in marketing and sales at Orascom Telecom, reinforcing customer relationships and satisfaction. Khayrul holds a Master’s Degree in Consumer Affairs/Marketing from the Technical University of Munich and an MBA in International Marketing from the American International University-Bangladesh, alongside a Bachelor's Degree in Psychology from Rajshahi University, Bangladesh.