Alyssa Eubank is the Vice President of Consumer & Brand PR at Burson, where they oversee the ideation and execution of innovative PR campaigns for major clients including Fanta and Coca-Cola. With extensive experience across diverse industries, Alyssa excels in blending storytelling with creative strategies and has previously managed significant projects for notable brands such as Chipotle and Royal Caribbean. They hold a Bachelor of Arts in Communications from Southern Methodist University and have established a reputation for mentoring peers while participating in professional development committees. Prior to Burson, Alyssa advanced through various roles in public relations firms, gaining comprehensive expertise in media relations and marketing strategies.
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