Rad Arekat رعـد عريقات

Rad Arekat is a communications and marketing professional specializing in digital media, currently serving as the Social Media & Digital Director at Burson in the United Arab Emirates. With a background that includes leadership roles at APCO Worldwide and Acorn Strategy, Rad has built a strong reputation for connecting companies with their target audiences through innovative digital strategies. They are also the founder of the Middle East Social Media and Digital Association (MESMDA) and hold a Master's degree in Digital Marketing from Northumbria University, expected to be completed in 2025. Rad's expertise spans various industries, including technology, public affairs, and finance, demonstrating a commitment to delivering impactful results in the digital landscape.