Samuel C.

Samuel C. is a seasoned Corporate Communications and Public Affairs specialist with 24 years of experience. Currently serving as the Lead Public Affairs and Communication Specialist at Burson, Samuel is also an Executive Committee Member of the Public Relations Society of Kenya and the Board Chair of Africaine de Football's First Instance Body on Club Licensing in Kenya. They have previously held senior leadership roles at Hill+Knowlton Strategies and Ogilvy Public Relations, where they developed strategic communication campaigns and provided crisis communication counsel. Samuel is passionate about mentoring young communications professionals and is committed to promoting professional sports management across sub-Saharan Africa.