Soledad Guercioni

Soledad Guercioni currently serves as the Senior Vice President at Burson, a position held since January 2025. Prior to this role, Soledad held various senior vice president and vice president positions at BSG from February 2010 to January 2025, where responsibilities included the execution of research projects and the development of proposals and research materials. Earlier experience includes a Junior Analyst internship at GfK Custom Research North America and senior project management roles at Mercaconsult Research. Soledad began a professional career as an Account Manager at NRCI Public Relations and an intern at El Nacional. Soledad holds a Bachelor in Arts in Social Communications from UCAB - Universidad Católica Andrés Bello and an MS in Marketing from Baruch College.