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Butter

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Butter is a video conferencing tool that empowers facilitators to run interactive, buttery smooth online workshops!

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Jakob Knutzen
Co-founder and CEO
Anett Tarnokova
Chief of Staff

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Team announcement

Meet Butter's Content Lead: Eric Doty

Meet Butter's Content Lead: Eric Doty

Eric Doty likes to have fun with his work. It’s how he got into marketing in the first place, and it’s what’s ultimately brought him into his new role as the first ever Content Marketing Lead at virtual collaboration platform Butter. “If you go to the Butter website, you're immediately hit by the splash of bright yellow, the emojis…it just seemed like a fun product. As a content marketer, having a super fun, playful brand to work with was immediately exciting to me.” Eric brings a unique perspective to his role, having studied cognitive science and linguistics. It means he has an in-depth understanding of the way language works with the mind to stimulate people and provoke the right reactions. “I like the immediacy of results on whether your content is working or not. You can see the traffic and if people are reading what we're writing, but then also, is it leading people to start a trial? Or is that leading people to the activation step, where they become paid users? “For Butter, as a SaaS product, you can directly see each of the stages, where you're doing really well or where you're falling short. From a marketer’s perspective, that's what makes tech - and SaaS in particular - really interesting to me.” A passion for hockey, and his native Ottawa Senators, got Eric into the world of marketing. He was studying at the University of Pennsylvania and created a Twitter account and a blog called Bonk’s Mullet to connect with fellow fans, seeing he wasn’t with any in Philadelphia. “I was writing The Onion-style parody articles about the team, just as a personal, fun thing to do. That got me really excited by the process of coming up with ideas and writing articles. I started spending more time doing that than grad school, which I was supposed to be doing, and something clicked that this is what I love doing. Grad school wasn’t my passion, so I left.” Eric got into writing for SEO, and picked up a range of skills that encouraged him to go out as a freelancer. He’s done that for almost six years - and still continues to do outside of his work with Butter. He believes having a broad base has served him well up until this point, even though he’s now fairly specialized in content marketing. “There’s the concept of a T-shaped marketer, where you start with a wide base of skills, but then over the course of your career you get narrowed down into one channel of expertise. But that base really helps you - I had jobs where I was just working in spreadsheets all day that didn’t have anything to do with marketing, but if I didn't have that experience, I wouldn't be able to set up nice, automated workflows today. “If you're narrowly focused on being an amazing writer, then you're just going to get really good at writing. What I like about the path I took is that you pick up a bunch of different jobs, and a variety of skills.” His dedication to continuing his freelance work often means he has a few extra hours of work at night, but Eric’s more than happy to balance his two work lives. He says he’s pretty good at checking out of work when he’s off the clock, especially watching hockey with his wife (he still runs his hockey Twitter account), going to the beach and playing guitar.

Team announcement

Get to Know Rune Schou, Butter's Senior Experience Designer

Get to Know Rune Schou, Butter's Senior Experience Designer

Rune Schou feels a real sense of ownership of Butter. As a Senior Experience Designer at the video conferencing platform, it’s his job to make Butter engaging. He sees it as his dream job. “The great thing about working on one digital product is that you can really focus on it, and you can keep on developing it. It becomes like your own baby - I’ve been here almost from the beginning, and it’s an amazing opportunity to form and shape the brand. “I don't have any other ambitions right now. I’ve thought it could be fun to have a startup myself, but right now, if I could choose between leading a company or being on the product design, I’d really prefer just to be a nerd about designing things and going into the small details.” Rune worked in agencies for seven years before joining Butter, where he helped with a wide range of different clients and projects. Butter co-founder Christopher Holm-Hansen was actually one of his colleagues, which is how he came to join the company. He says he made the transition to working on a single product because he wanted something new. “I think the product is so cool, and it really solves real people's problems. By having these online meetings and workshops, we can help people to get back some of their lost time.” Rune is enthusiastic about the challenge of making Butter more engaging. He’s contributed to that aspect of Butter in a range of ways and sees even more opportunities for development. “I think the waiting room is super cool, especially with the music. I also think that the interactive emojis are super awesome because we can actually see how much people are using it. “We have to keep pushing so that you, as a user, can experience the product. Not only see it as a product but also see it as a fun and engaging experience.” Outside of work, Rune is an active father of three kids aged 13, 10, and one. He draws on his own love of music and sport to entertain his kids and says he’s spent a lot of time playing music for them - even if they’re not so interested in it themselves. He says he’s starting to get into making music again, and he’s hoping to be able to spend more time producing and playing. “One other thing I’d love to do would be to take my entire family traveling and walking. Once we went walking for two weeks in Spain, and it was absolutely mind-blowing for me. So I would love to do that even more.”

Team announcement

Meet Abhisht Singh, Butter's Engineering Intern

Meet Abhisht Singh, Butter's Engineering Intern

It seems like Abhisht Singh was always going to end up working in tech. The new Backend Engineering Intern at video conferencing tool Butter, Abhisht says his older brother introduced him to computing when he was around 11 years old, and he never looked back. “Back then my brother was in college, and he was going on a computer screen. I was sitting beside him, watching everything he was doing, so he decided to teach me a few things. He was the one who got me into coding, and he gave me a few classes and got me excited about it.” Abhisht grew up with his family being a hugely positive influence on him. He describes having a really close relationship with his two brothers, who he still lives with now, and his sister. He says they were all influential in his upbringing in northern India. “I was quite fortunate to have those three siblings. I know many people with brothers or sisters end up fighting with them a lot, but in my case, it was quite the opposite. They were the people who gave me most of the guidance, saying, ‘You should be doing this, you should be doing that, you shouldn't be doing this.’ They made my life pretty interesting.” Abhisht fondly remembers the first thing he ever built, which was a simple calculator. He’s just going into his final year of university, where he’s studying for a degree in Computer Science, and says the opportunity to complement his studies with an internship at Butter was too good to turn down. “After trying out Butter with a few of my friends, I really liked the entire experience of using the app and especially the UI. I saw that they were hiring, but not in any positions I was qualified for. The hiring page was so inviting that I applied without thinking much about it. The application took a long time but I am glad that I went through with it" His first few weeks working remotely have been a bit of a blur, but Abhisht already feels very welcome and part of the Butter team. He says in just two weeks, he feels like he’s working with friends, rather than people he’s only just met. “Right from the moment I joined the Slack group, I could see everyone sending their welcomes. The entire engineering and dev team, I had a call with them, and they were like, ‘If you need any help, just let us know.’ I feel like I can just text anyone and they would be willing to help me.” When he’s not working, Abhisht is a big fan of music and podcasts. He likes the band Twenty One Pilots, as well as the philosophy podcast, Philosophize This by Stephen West. He’s also into drawing and wants to start taking contemporary dance classes.

Team announcement

Meet Butter's QA Lead, Dinda Mahararas

Meet Butter's QA Lead, Dinda Mahararas

Dinda Mahararas has her husband to thank for her interest in software development. The new Quality Assurance Lead at video conferencing platform Butter has a degree in English and Literature and was working as a legal administrator before embarking on her QA career. “My husband is in programming - he’s an Android developer,” she says. “He always talks about software, Java language, logical thinking, and the work cycle in his company. He even bought many books from outside Indonesia to fulfill his brain. It made me curious, and want to do it myself, so he gave me the stepping stones to make it my career too. He supports me to learn digital marketing on the first try, then learns about UI/UX design, but none of them is within my reach. I couldn't practice all I've learned till I join my previous company, Edu-tech startup, NFJuara.id.” Dinda joined the Butter “dream team” in July 2021. She’s based in Jakarta, Indonesia, and says Butter’s attitude towards supporting its global workforce makes it a great place to work. “There are a lot of calls between the team because we have developers in Asia, Nigeria, and other teammates from other parts of the world. But Butter's culture is super open. They really value openness, everyone is open-minded and open-hearted. We have a lot of meetings because we are working remotely, but it's all supported. We work on documentation, draft to do, we always try to maintain good collaboration so no one is left behind or work alone.” Those meetings have to account for the different time zones that team members are, in across Indonesia, Malaysia, India, and also Nigeria. However, the communication across all team members means they’re always kept informed of what people are doing. Dinda’s role as QA Lead is to assess different software releases and test them for bugs and useability. It’s a job she takes extremely seriously and is grateful for. “I've never been a lead before in my previous jobs. So this is my first time and I don’t want to waste the opportunity. I read a lot of books that can help me to be better in this job. I used to do a lot of manual testing before, but now I’m learning a lot about automation, which has been really good. Everyone within the team is super helpful, and also did my husband. I'm happy to be who I am right now.” Dinda’s dedication to her job meant she was busy from 9 am to 10 pm in her first few days at Butter. However, she’s now settled into a more manageable routine. She wants to be good in her career as a quality assurance. For her, quality assurance is to put herself in the user's shoes, so that all the needs and ambitions can be turned into good product delivery. “To be honest, after my second week, it felt like I couldn't do this anymore. But I started feeling calmer and realized that I could share things with other co-workers. I know I can speak up to Adam, our CTO, and I feel very lucky that my teammates are so supportive. Butter really embraces everyone to have a good life balance, for work and also for real-life things.” For Dinda, that balance involves having family time with her husband, her cats, and a good Netflix show. Her advice to anyone starting a career, as she was not so long ago, is don't stop believing in yourself. "I know sometimes overthinking and underestimating comes first in all-new situations, that's because of so many reasons, not going to blame. But if people can believe in what you do, why don't you first in yourself?", she said.

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