Ali Syme

Ali Syme has a diverse range of work experience in digital marketing and analytics. Starting in 2007 as a Marketing Assistant at The Central Warehouse Scotland, Ali then moved on to roles such as Marketing Manager at Chess Group, Online & Search Traffic Coordinator at M&Co, PPC Manager at Staysure.co.uk, and Senior Marketing Manager at IGT. In 2017, Ali worked as a Digital Analytics Specialist at OMD UK and then as Head of Acquisition at Boylesports. From 2018 to 2019, Ali served as the Head of Marketing at NEKTAN PLC before joining Climb Online as the Data and Analytics Lead. Most recently, Ali held the position of Digital Analyst and Digital Analytics Lead at BVGroup, starting in 2020.

Ali Syme attended Jordanhill School in Glasgow, but no specific degree or field of study is provided. In terms of additional certifications, Ali obtained various certifications in areas such as marketing analytics, AI-powered apps, and digital marketing data from institutions like LinkedIn, Quantum Metric, Microsoft, and Google.