Per Pedersen

Per Pedersen is the Founder and Creative at by The Network since September 2020. Previously, Pedersen served as Global Creative Chairman at Grey Group from September 2009 to September 2020, where significant contributions included leading the Global Creative Council and overseeing the creative strategies across 130 offices worldwide. Notable roles at Grey also included Deputy Worldwide Chief Creative Officer and Global Executive Creative Director, with achievements such as the global rollout of the Breathe Happy campaign for Febreze. Earlier in their career, Pedersen was the Creative Director at Uncle Grey, transforming it into Denmark's top creative agency with successful campaigns for major brands. Pedersen holds a Master's degree in marketing from Aarhus University, earned between 1987 and 1990.