Warda Iqbal

Warda Iqbal is a seasoned marketing professional with extensive experience in strategy and operations across various leading companies. Currently serving as Lead of Strategy & Operations at Bybit since July 2023, Warda develops marketing roadmaps, oversees full-funnel campaigns, and builds operational efficiencies. Previous roles include KOL Manager at Garena, where a 15% growth in initiative impact was achieved, and Content Operations Manager at Kuaishou Technology, focusing on influencer engagement and payment policy design. Warda also held positions at BBPR, Walnut Communications, Catwalk Event Management, and Jovago.com, accumulating a comprehensive skill set in client services, PR, content management, and digital marketing. Warda holds a Master’s degree in Advertising and a Bachelor’s degree in Media Sciences from Iqra University.