Erwin Tan is a seasoned professional in content and community management with extensive experience in the digital media industry. Currently serving as the Content and Community Lead at ByteDance since December 2020, Erwin leads various content categories including Humor, Gaming, and Education while strategizing operations for five vertical categories. Prior to ByteDance, Erwin held the position of Head of Community Department at MOONTON INDONESIA where responsibilities included community operations and influencer strategies. Additional experience includes serving as VP of Operations at Shanghai Big Goose Indonesia, and holding various roles at Alibaba Group, culminating in a focus on content operations and user feedback analysis. Erwin earned a Bachelor of Arts in Chinese Language and Business from Jinan University and attended Universitas Surabaya from 2008 to 2011.
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