Sharon Xia has a diverse background in account management and marketing, with experience spanning various prestigious companies. Beginning with an internship at ARM as an APAC Social Media Marketing Intern, Sharon later held positions at Bayer and Nielsen, progressing to Associate Manager at Nielsen. In December 2017, Sharon joined Weibo Corporation as an Account Manager and has since continued in this role at ByteDance. Research expertise includes copy/package/new product testing using neuroscience, social monitoring, and brand effects analysis. Educational credentials encompass a Bachelor of Arts in Advertising from Wuhan University, a Bachelor of Management in Human Resource Management from Zhongnan University of Economics and Law, and a Master of Social Science in Advertising from The Chinese University of Hong Kong. Additional experience includes hosting at Xingzhan TV.
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