Luiza Florence

Luiza Florence is an accomplished reporter and producer with extensive experience across various media platforms. Currently serving as a reporter for the World Surf League since March 2022, Luiza has also hosted the red carpet for the Hollywood Brazilian Film Festival since its inception in 2009, promoting independent Brazilian filmmakers. As a reporter and producer for Globo Television International since June 2011, Luiza contributed to the "Planeta Brasil" series and served as a West Coast reporter for "América News." Other roles include On Air Host for BYU Broadcasting's Emmy Award-winning show "Conexão," and TV host for Brand USA, where Luiza provides content in Portuguese. With a strong freelance background, including work as an international correspondent for Editora Abril's CAPRICHO magazine and involvement with projects like the Ultimate Fighting Championship, Luiza's diverse skill set is further backed by a degree in Broadcasting Journalism from UCLA.