Eric Hett currently holds the position of Sports Property Sales - Solutions Professional at Creative Artists Agency since October 2022. Prior roles include Account Manager and Associate Account Manager at Nielsen, and SEO and Content Management at Market 8. Eric's experience encompasses digital content strategy, market analysis, and client engagement across various sectors including collegiate sports, golf, and tennis. Significant contributions include optimizing clients' web performance for improved ROI, conducting market research for fan engagement practices in soccer, and facilitating artist collaborations as a Talent Manager. Eric has also held leadership and coordination roles in professional development through Delta Sigma Pi and has developed insights into sponsorship dynamics with SponsorUnited. Academic credentials include a Master of Science in Marketing Analytics and Strategy from Fairfield University and a Bachelor of Science in Sport Management from UMass Amherst.
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