Ben Parsa

CEO at CABA Design

Ben Parsa has been involved in the design and apparel industry since 2007. Ben founded Parsa Design, an international apparel design firm focused on contemporary men's outerwear and basics. Ben developed processes for rapid design and manufacturing deployment and rapid photography processes to scale product photography and marketing efforts in a cost effective manner. In 2009, Ben co-founded and operated a multi-brand apparel design firm and successfully marketed and developed four brands for international distribution. Ben also opened and ran pilot offices in Shanghai and Los Angeles. In 2011, they co-founded Giftsmatic.com and lead the product vision, developing a MVP from concept to web app within two months. Ben also managed product development with co-founders. In 2012, Ben became an advisor for Haute1.com, a web design, branding, product design and marketing firm. From 2013 to 2017, Ben was the Co-Founder and COO of Dot & Bo, and Co-Founder and VP of Merchandising and Content. Ben then became the CEO of CABA Design in 2017 and is currently the CEO of Inside Weather, a company that believes that shopping for furniture should be modern, personal and accessible.

Ben Parsa attended the University of Illinois Urbana-Champaign from 2003 to 2007, studying Industrial & Graphic Design.

Links

Previous companies

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Timeline

  • CEO

    September, 2017 - present

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