Tamara Castro Ucha

Tamara Castro Ucha is a seasoned digital marketing professional with extensive experience in user acquisition and campaign management across various markets. Currently serving as a Global Digital Marketing Specialist at Cabify since April 2022, Tamara focuses on new user acquisition through digital channels, budget allocation based on performance, and the development of strategic campaign plans. Previously, as Digital Marketing for Spain and Portugal at Ria Money Transfer, Tamara managed a significant budget for diverse digital campaigns, optimizing paid advertising and coordinating awareness initiatives. Early career roles include Marketing Specialist at Cluster del Granito, Marketing Assistant at Red y Comercio Interactivos S.L., and B4WORK, with a strong foundation in SEO, SEM, and digital strategy consulting. Tamara's academic credentials include degrees in Marketing and Business Administration from esteemed institutions.