Cachet
Thomas Maisey is Chief Marketing Officer at Cachet, scaling AI-powered insurance infrastructure for Europe's platform economy. He leads marketing across brand, growth, product, and partnerships.
Thomas has built and scaled marketing functions that deliver exits, revenue growth, and market expansion. He helped scale Look After My Bills (YC W18) to 800,000 users and an eight-figure exit to the GoCo Group. At WeMove Europe, he built the growth function from scratch, driving 3× revenue growth across nine markets. Earlier, he built the digital strategy function at Rud Pedersen in Brussels, modernising campaigns for clients in tech and health, including Eli Lilly and Company.
At Cachet, he's led expansion into Germany, the Nordics, and Belgium, and pioneered embedded partnerships with platforms like Taskrabbit, Bolt, and Uber. His approach combines brand and performance into a unified growth system. He writes regularly on behavioral design and brand building in a digital-first world.