Melissa Wester has extensive experience in marketing and content production. From 2004 to 2018, they worked at MLB Advanced Media, where they were responsible for marketing and producing original and sponsored content for global brand partners. Melissa also handled talent relations and booking for MLB. In 2019, they joined Cadence13 as the Director of Marketing and Partner Relations for Podcasts. In this role, they strategize, plans, and executes marketing efforts for new podcast launches and provides ongoing support for partner podcasts and networks across various channels. Melissa is skilled in media buying and utilizes industry analytics tools to optimize campaigns. During their time at Cadence13, they achieved and maintained Apple Top 10 and platform top chart placement for shows like "We Can Do Hard Things" and "Fly on the Wall."
Melissa Wester attended Baylor University but the specific start and end years, degree name, and field of study are not provided. Prior to their enrollment at Baylor University, Melissa graduated from Pflugerville High School. However, no information regarding the degree name or field of study for both educational institutions is provided.
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