Simone Ricci

Simone Ricci has a diverse work experience in various roles within the marketing and sponsorship industry. Simone started their career as an Assistant Events & Sports Manager at Benetton in 2003, before moving on to work as a Licensing and Marketing Project Manager at AC Milan later that year. In 2004, they worked as a Project Manager at RCS Sport.

Simone then joined Sisal SpA in 2005, where they held multiple roles, including Media, Sport Sponsorship and Events Coordinator, Poker Marketing Manager, and Sport Sponsorship and Event Manager. In these positions, they were responsible for managing sponsorship deals with notable sports teams and negotiating agreements with top Italian leagues. Simone also developed activation activities to increase brand exposure and enlarge the customer base.

In 2012, they worked as a Marketing, Sponsorship, and Market Research Manager at SNAI S.p.A, where they developed the online strategy to drive customer acquisition and increase market share in the Italian market.

Lastly, Simone served as the Director of Events & Sponsorship at Caesars Interactive Entertainment Inc. since 2013. In this role, they were responsible for the development and growth of the World Series of Poker events and sponsorship strategy.

Overall, Simone Ricci has demonstrated a strong expertise in event management, sponsorship strategy, and marketing and has worked with prominent companies and sports organizations throughout their career.

Simone Ricci's education history shows that in 2000 to 2004, they attended the European School of Economics (E.S.E.), where they pursued a degree in International Business & Sport Marketing Management. In 2004, they also completed a Master's program in Sport Marketing at STAGE UP. Additionally, in 2010, they attended SDA Bocconi and obtained an MBA in Events & Sports Management. The field of study for the degree from SDA Bocconi is not specified.