Alejandra Hoffmann

Alejandra Hoffmann is an Ejecutiva en Comunicaciones Estrategicas at CAF - banco de desarrollo de América Latina - since 2016. They hold a BA in Social Communication and a Master in International Management with a dual degree in International Business and Sales and Marketing from IE Business School. Previously, Alejandra worked in various marketing roles, including Assistant Brand Manager at Mondelēz International and Corporate & Online Marketing Supervisor at Samsung Electronics, where they developed and executed strategies that significantly increased brand awareness and loyalty. Additionally, Alejandra interned at Empresas Polar and served as a Marketing Analyst at Mead Johnson Nutrition, showcasing strong leadership and project management skills throughout their career.