William Eisner

Chief Product Officer at CafeMedia

With more than 20 years of experience in product leadership, Will leads CafeMedia’s product teams and is responsible for driving the company’s overall product vision that serves its more than 3,500 high-quality independent publishers.

Prior to joining CafeMedia, he led product teams at TripAdvisor, serving the needs of tens of thousands of hoteliers around the world. Before that, he led the creation of WordStream’s online advertising platform for small and medium sized businesses. Other notable roles include leading Acquia’s Drupal cloud hosting platform, and building products at Palm and Rational Software. He completed his undergraduate studies at Columbia University in New York. and happily carries on a family tradition in advertising, following after his great-uncle who wrote a well-known ad jingle for Muriel Cigars in the 1950s.

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