Cake
Benjamin Rieder is a seasoned executive with extensive experience in the startup and investment sectors. Currently, Rieder serves as CEO and Co-Founder of Levenue, Europe's largest exchange for revenue-based investment opportunities, and holds multiple board positions including WeGroup, Cake, and Mindspeller. With a background in venture capital, Rieder was a partner at Seeder Fund, focusing on early-stage digital companies in Europe. Rieder's management expertise is further demonstrated through the role of Managing Director at CALIFORNICATION MANAGEMENT, a management consulting company. Educational qualifications include a Master's degree in Belgian Politics and a Bachelor's degree in Political Sciences from Ghent University, along with a Bachelor's degree in Civil Engineering from Universidad Católica Boliviana.
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Cake
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Cake wants to add value to companies, banks and consumers by generating new revenue streams through processing financial transactions. With Cake for Banks, Cake offers white-labeled solutions to integrate Cake cashbacks into existing banking apps. Cake for Business is a marketing platform that, thanks to the anonymized processing of consumer purchase behavior, offers unique opportunities to reach (potential) customers with cashback discounts and to deliver accurate and real-time market insights.