Chris Cooper serves as the Director of Content Marketing at Caledon Virtual since February 2024, leading content strategy and overseeing teams in writing, social media, and video production to enhance global campaign efficiency. Prior experience includes roles as Senior Marketing Manager and Copy Manager at amaraREPS, where Chris developed high-level content across industries and created impactful ad campaigns. At Bed Bath & Beyond, Chris progressed from eCommerce Copywriter to eCommerce Manager, crafting narratives for product launches and implementing strategies that significantly boosted conversions. Other notable positions include Creative Director at NutraFX, where Chris generated substantial revenue through optimized marketing content, and various freelance roles developing copy for popular brands. Chris holds a Bachelor of Arts in English Literature and Grammar and a minor in Psychology from James Madison University.
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