Jonathan Farber currently serves as the Head of Growth at CallApp, focusing on user acquisition and monetization since October 2021. In addition, Jonathan is a Co-Founder and Head of Social Media Marketing at Trancentral Shop, a role held since May 2020, and previously worked as a Head of User Acquisition and User Acquisition Manager. Additional experience includes e-commerce optimization at Marcel Art, an SEO Manager position at eBay Stores, and founding and managing Motocycle Lab. Jonathan obtained a Bachelor of Arts in Business Management from The Open University of Israel, completing studies in 2023, and also graduated from Ironi Alef School of Arts in 2013.