William Crone is the Managing Director of Audrey's Chocolates, a luxury chocolate manufacturer and retailer based in Brighton & Hove, where they acquired the business in June 2024. They also serve as a Fractional CFO for Koji Japanese Restaurant and a Fractional FD for Cambridge Future Tech. Previously, Crone held several notable positions, including Finance Director for Soho House & Co and Group Finance Director at Lore Group. They have a background in equity research as an Associate at Morgan Stanley and served as a Board Trustee for The Kensington and Chelsea Foundation from 2019 to 2024. Crone obtained a Bachelor of Arts in History from the University of Exeter in 2011.
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